Exactly one year after Harmon Media Group launched its interactive home search resource eBooks in March 2005, the program achieved record-breaking growth in both subscribers and pageviews.
March marked the highest month over month subscriber growth in the service's history. Nearly 9,000 new visitors to Harmon Media Group's various eBooks sites subscribed to the service, bringing the total number of subscribers to 165,301.
eBooks also achieved outstanding growth in pageviews. Over 604,000 were recorded in March, the first time that the total exceeded the 600,000 mark. This includes an increase of over 90,000 pageviews over February.
"eBooks is a great tool for both the real estate industry and for homebuyers," says Dave Mangold, Harmon Media Group's Vice President of Business Development. "Its fully interactive environment is ideal. By combining the strength of our print publications with the reach of the Internet, eBooks establishes a simple but direct link between buyers and real estate professionals."
Harmon Media Group launched eBooks using the services of Advanced Publishing Corporation in March of 2005. The service puts fully interactive digital editions of all of Harmon Media Group's publications online. Subscription is free, and subscribers are alerted by e-mail when new issues of the specific magazines they select become available, even before they're available in print. Subscribers can also search each eBook by keyword and click on yellow highlighted hyperlinks to e-mail advertisers, visit advertisers' Web sites and view listing details on HarmonHomes.com.
"Real estate professionals and consumers know how useful the eBooks service is," says Ernie Blood, Executive Vice President of Harmon Media Group. "This growth is a direct reflection of the value it provides to the industry, and we're looking forward to even more growth over the coming year."
Harmon Media Group's eBooks service is exemplary of the company's work in integrating technology with proven marketing strategy to better serve real estate professionals. It's part of the company's PrinterNetTM approach-the integration of print and Internet for high-response marketing results. eBooks are available at eharmonhomes.com, ehomesmagazine.com, ehomesolutionsmag.com, ecasasharmon.com, edistincthomes.com, efloridacommercial.com,enewhomesandliving.com and eohiocommercial.com.
Harmon Media Group, a division of the Trader Publishing Company, provides innovative marketing solutions for real estate professionals across the country. With a nationwide network of more than 250 targeted print publications and a dynamic range of complementary Internet offerings including HarmonHomes.com, Homes.com and eBooks at eHarmonHomes.com, Harmon Media Group provides homebuyers with the tools they need to find a new home and serves as a convenient and effective advertising forum for real estate professionals. For more information about Harmon Media Group, visit HarmonHomes.com or call 1-877-9-HARMON.
